5 Tips For Designing Your Travel Website

creative designIf you’re a true blogger in any field, there’s one thing that’s guaranteed. Your website is never done evolving.

Those who cover travel-related topics understand this all too well. That’s because their industry sees frequent change through creative and experimental means- i.e. video/image sharing, social platforms, etc.

So, no matter whether you’re a globetrotting guru or a rookie, your blog needs a solid foundation. Your site should be fun and fresh, and up-to-date with the current blogging trends.

That’s where we’re stepping in. Read on for our 5 tips to nailing your blog’s creative design but remember- your work is never truly done.

1. Functionality Must Mesh With Creative Design

According to website builders, Slickplan, the usability of a blog is one of its most essential features. You should implement strategies that make it easier on the readers’ end.

As a travel website, it’s likely that much of your content will be read on-the-go. So, for starters, you need to ensure your blog is mobile friendly.

Also, try to minimize the amount of effort your user needs to put in. Reduce how many clicks they must make and provide simple instruction when necessary.

2. Use Content Blocks

Content blocks are a stylish way to display multiple tabs or types of information on your site. They also serve as a navigational tool, so they’re a double win!

Each block shows different imagery and together, the blocks span the site’s background. If you’re going for an unconventional look, then this is a great approach for you.

3. Use Large or Full-Screen Images

When it comes to travel, we’re enticed by what we see. So, it’s crucial that your images are not only high-quality but also large and eye-catching.

Like content blocks, these pictures can work as a navigational tool or serve as a reading-aide. Using strong photos is a great creative design strategy for drawing more attention to your content.

4. Give Readers a Choice

Give users the ability to browse through your information through their preferred means. You don’t have to stick to generalizations, such as dining and lodging, or even geographical sorting.

Instead, group content so it’s more convenient for the reader. You can have a browser tab for them to search by timing, price, vacation type, etc.

5. Create a Video Background

A picture may be worth 1000 words but a video might as well be the entire story. Video backgrounds can help readers immerse themselves in a page before even getting to the content.

Most major creative design websites offer a tool or plug-in for this feature. For example, on Wix, you simply upload the video under the ‘Change Background‘ tab.

Let’s Wrap This Up

Getting any new website off the ground can be challenging. But, a persistent, ongoing effort will help you reach new users and draw them to your page.

If you’re looking for more website design tips, check out our technology section.

Also, we love to take tips, suggestions, comments, and inquiries. So, if you can’t find the information you’re looking for or have any questions, contact us today!